“PackTheFuture”: Markus Müller-Drexel presents Sustainable Plastic Packaging Award in the Ecodesign category

Cologne/Paris. As the new partner of the initiative “PackTheFuture”, Markus Müller-Drexel, Managing Director of INTERSEROH Dienstleistungs GmbH, presented this year’s Sustainable Packaging Award in the Ecodesign category to the companies Groupe Barbier, Heinz Plastics Böhm, Incoplas, Jokey Plastik Wipperfürth and Nordfolien at yesterday’s ALL4PACK trade show in Paris. The winners prevailed against 34 competitors in this category. The candidates were able to apply in four categories in total: Ecodesign, Product Protection, Consumer Benefit and Save Food. The objective of this prize is to advance the creative potential in the field of sustainable plastic packaging in Europe.

“This year, we were able to assess exciting innovations which make a real contribution to environmental protection”, said Markus Müller-Drexel. “All five winners have impressed us with their recyclable and therefore sustainable plastic packaging. It represents a positive example of active circular economy – for our environment and for a world without waste. We would like to thank all the participants and congratulate the award winners.”

To assess the recycling capability of the packaging, the environmental services provider Interseroh focuses on three criteria in particular: Firstly, the packaging should best be made of mono-material to allow for a homogeneous separation of the packaging. Secondly, the packaging should be free from unnecessary barrier layers or metallised materials. And thirdly, the type of packaging should be intuitively identifiable by consumers and should point them clearly towards the respective collection system for used packaging, which is often made difficult by paper compounds.

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